How GoGuide’s Tour Operator Software Helped Speckled Trout Boost Bookings by 50%
Carter Brown
October 31, 2024
Updated: October 25, 2024
Overview:
Speckled Trout, a leading fly fishing outfitter specializing in float and wade trips, sought a solution to optimize operations and reduce manual workload. Running such trips presents unique challenges, including coordinating guide availability, managing limited resources like boats and gear, and preventing booking conflicts. Additionally, maintaining high-ticket pricing for customized fishing experiences requires a seamless booking and payment process. Speckled Trout needed a system that would streamline operations and improve client satisfaction without sacrificing quality.
The GoGuide Solution:
With GoGuide, Speckled Trout gained access to tools for online booking, real-time availability tracking, and resource management. By accurately matching clients with guides and allocating equipment based on availability, GoGuide helps prevent overbooking and ensures every trip runs smoothly. The software’s flexible payment options allow clients to pay deposits, installments, or full amounts, making it easier for customers to book high-value trips. GoGuide also automates communications, keeping guides and clients informed with minimal administrative input.
Key Results from Speckled Trout:
50% increase in overall bookings since using GoGuide’s booking tools.
15% rise in repeat customers, with satisfied anglers returning for more trips.
50% growth in new customer referrals, demonstrating higher client satisfaction.
2 hours saved per day on administrative tasks, allowing guides to focus on client experience.
Significant reduction in booking errors through GoGuide’s automated scheduling—though they noted some errors occurred due to increased online bookings.
Conclusion:
GoGuide has empowered Speckled Trout to manage their operations efficiently, even during peak fishing seasons. The platform’s automated resource management helps match boats, guides, and equipment with customer needs, preventing conflicts and ensuring smooth trip execution. With fewer administrative burdens, Speckled Trout’s team can focus on what they do best—delivering exceptional float and wade fly fishing adventures.